When did I…?
Coming soon on iPhone

Keeps you on track when life gets in the way.

When did I…? is a calm, premium memory aid for recurring routines. Built for the moments when attention is fragmented and you just need to know what is due, tap once, and move on.

Download on the App Store Support
Open app, tap, done No streaks, no clutter Quiet by design
When did I app home screen showing routines in a premium row design
What it does

Made for real life, not for performance theatre.

The app is designed around recurring routines people genuinely forget: showering, meds, supplements, water, laundry, hair wash, bedsheets, and the quiet maintenance tasks that fall apart when life gets noisy.

01

Remember the last time

See how long it has been since you last did something, and whether it is fresh, due soon, due now, or overdue.

02

Track simple counts

For things like meds or water, track how many times you have done them today without turning your day into a dashboard.

03

Tap once and move on

The whole card is the action. No heavy flows. No ceremony. No guilt-heavy habit language.

Positioning

Quiet where other apps become noisy.

When did I…? is not a planner, not a streak app, not a task manager, and not a generic productivity dashboard. It is a calm, design-led memory aid for recurring routines.

Built to feel materially better than a generic reminder app — visually restrained, fast to use, and supportive without scolding.

What it is

  • A premium routine memory aid
  • One-tap first
  • Low cognitive load
  • Calm reminders and clear states
  • Fast enough for low-focus moments

What it is not

  • A planner
  • A streak or habit score app
  • A noisy ADHD aesthetic
  • A medical compliance dashboard
  • A dense analytics product
Premium

More routines. Smarter reminders. Full history.

Premium is designed to feel like deeper calm and confidence, not like the free version has been stripped back to the point of frustration.

Free

Useful from day one, with the core loop fully intact.

  • Up to 3 active routines
  • Elapsed-time and count-based tracking
  • Basic notifications
  • Recent history
  • Default light and dark appearances

Premium

The fuller version for everyday use.

  • Unlimited routines
  • Advanced reminder controls
  • Full history
  • Comfort themes
  • Widgets when available
Planned pricing £19.99 / year or £3.99 / month, with a 7-day trial on annual.
Calm pricing. No fake urgency.
Why it feels different

Premium by restraint.

Typography, spacing, surface quality, and sensory restraint are part of the product. The aim is a site and app that feel composed, tactile, and easy to trust.

A

Calm visual system

Deep dark surfaces, soft light surfaces, and clear status states without aggressive colour.

B

Supportive copy

Direct, non-judgmental wording that helps the user act quickly and move on.

C

Low-friction architecture

The product stays focused on the daily loop instead of expanding into a noisy feature map.